If you’ve ever watched BLACKPINK’s Jennie on stage or in a music video, you know her eyes are pure magic. Seriously, that subtle yet striking eye makeup can make anyone look like they just stepped out of a K-drama. Her signature K-pop glam manages to be playful, fierce, and elegant all at once, and yes—I’ve spent more hours than I’d like to admit trying to recreate it.

In this article, I’ll show you how to achieve Jennie-inspired eye makeup looks, from her soft, everyday glam to her bold, red-carpet-worthy statements. Think of it as a friendly chat about all things eye makeup, minus the confusing jargon and impossible-to-follow steps.

Why Jennie’s Eye Makeup Stands Out

Before we jump into brushes and palettes, let’s chat about why Jennie’s eye makeup is so iconic:

• Soft yet Defined: Her looks aren’t over-the-top but still make her eyes pop
• Versatile Color Choices: From warm browns to smoky charcoals, she nails it
• Play with Liner: She often experiments with wings, tightlining, or even floating eyeliner
• Subtle Shimmer: Highlights her natural beauty without stealing the spotlight

Ever wondered why some celebrity makeup feels “off” in photos? Jennie’s approach is all about balance. Her eyes look natural but still capture attention—and that’s the sweet spot we’re aiming for.

Prep Your Eyes Like a Pro

Even the most stunning Jennie-inspired look needs a clean canvas. Here’s my tried-and-true prep routine:

Step 1: Clean and Moisturize

• Wash around your eyes with a gentle cleanser
• Apply a lightweight eye cream to prevent dryness

Dry lids can make any shimmer or shadow look patchy. Trust me, skipping this step once ended in glitter disaster.

Step 2: Prime for Longevity

• Use eyeshadow primer or a bit of concealer
• This helps your shadow stay vibrant and prevents creasing

Pro tip: If your eyeshadow tends to fade fast, layering cream eyeshadow under powder is a game-changer.

Essential Tools for Jennie-Inspired Eyes

Jennie’s makeup is all about precision with softness, so your tools matter. Here’s what I swear by:

• Blending Brushes: For seamless gradations
• Flat Shader Brush: Packs pigment onto the lid
• Angled Eyeliner Brush: Perfect for subtle wings or smudges
• Volumizing Mascara: Lashes matter!
• Optional: Individual lashes for a K-pop level drama

IMO, investing in a few quality brushes makes recreating K-pop glam way less stressful.

Jennie’s Signature Soft Smoky Eye

Jennie often rocks a soft smoky eye that’s perfect for stage or casual outings. Here’s how to do it:

Step 1: Transition Shade

• Apply a warm brown or soft taupe in the crease
• Blend upward for a gradient effect

Step 2: Deepen the Outer V

• Add a darker brown or charcoal to the outer corner
• Blend well to avoid harsh edges

Step 3: Lid Highlight

• Pat a peachy shimmer or soft gold on the center of the lid
• This opens up the eyes and adds depth

Step 4: Tightline and Lower Lash Line

• Use a dark brown eyeliner on your upper waterline
• Smudge lightly on the lower lash line for subtle definition

Even beginners can pull this off. Blending is key—Jennie’s glam is soft, not muddy.

Floating Eyeliner: The Jennie Twist

Floating eyeliner is a signature Jennie move, giving her look a modern, edgy twist without going full drag.

How to Nail It

1. Use a gel or liquid liner
2. Draw a thin line slightly above your natural crease
3. Extend it outward, but keep it delicate
4. Pair with soft shadows underneath to balance the look

Ever tried floating eyeliner and ended up with a mess? Yeah, it’s tricky, but starting small helps. Think “hint of drama,” not “full-on cartoon wings.”

Choosing the Right Shades for Your Eye Color

Jennie’s neutral base lets her experiment, but you can tweak shades for your eye color:

• Brown Eyes: Warm browns, golds, or bronzes pop beautifully
• Blue Eyes: Soft taupes, subtle grays, or muted browns
• Green Eyes: Warm copper or rose tones enhance natural sparkle
• Hazel Eyes: A mix of warm brown and soft plum works wonders

Choosing complementary colors ensures your eyes look lively without clashing.

Lashes: From Subtle to K-Pop Drama

Jennie’s lashes vary depending on the vibe—from natural to full stage glam.

Tips for Stunning Lashes

• Curl lashes before mascara
• Apply lengthening mascara in layers
• Optional: Use individual lashes for outer corners
• Avoid clumpy, heavy falsies—they can overpower the soft glam

IMO, the key is balance: eyes should pop but stay wearable.

Eyebrows: Soft but Defined

Jennie’s brows are a subtle yet essential part of her K-pop glam.

• Keep a natural arch, slightly fuller
• Fill in with a shade close to your hair color
• Blend to avoid harsh lines

Strong brows without being blocky—this is how K-pop stars frame their eyes without looking too done.

Day vs. Stage Jennie Looks

Jennie’s makeup changes depending on the occasion:

Daytime K-Pop Glam

• Soft brown shadow on lid and crease
• Minimal eyeliner, tightline only
• Light mascara and subtle shimmer on inner corners

Stage or Red Carpet Glam

• Deep smoky shades on outer corners
• Floating or extended eyeliner
• Voluminous lashes or outer corner falsies
• Highlight on center lid or brow bone for stage lights

Personally, I love experimenting with stage looks. They feel fierce and fun, perfect for photos or special events.

Products I Swear By for Jennie-Inspired Eyes

Here’s a list of my favorite products for achieving her K-pop glamour:

Eyeshadow Palettes

• 3CE Mood Recipe Eyeshadow: Soft, wearable K-beauty tones
• Huda Beauty Nude Palette: Mix of matte and shimmer shades

Eyeliner

• Clio Waterproof Gel Liner: Smooth, smudge-proof
• Etude House Drawing Eye Liner: Perfect for thin, precise lines

Mascara

• Too Faced Better Than Sex: Volume without clumps
• Etude House Lash Perm: K-beauty favorite for curl + hold

Brows

• Etude House Drawing Brow Pencil: Affordable, natural finish
• Anastasia Brow Wiz: Precision and control

IMO, layering a neutral eyeshadow with gel liner creates the closest Jennie vibe.

Tips for Long-Lasting Jennie Eyes

If you want your look to survive dance practice, concerts, or selfies, follow these tips:

• Prime first: Shadows stay vibrant all day
• Layer cream under powder: Keeps pigment true
• Use waterproof eyeliner: No smudge disasters
• Finish with setting spray: Locks everything in place

Trust me, nothing ruins a K-pop glam faster than raccoon eyes halfway through the day.

Common Mistakes to Avoid

Even experienced makeup lovers can trip up on Jennie’s look:

1. Overblending: Blurring too much can dull the smokiness
2. Heavy eyeliner: Jennie’s glam is soft and controlled
3. Ignoring lashes: They frame the eye; don’t skimp
4. Wrong shade combinations: Stick to complementary tones for best results

Ever tried recreating her look and ended up with muddy eyes? Yeah, let’s not repeat that.

Step-by-Step Jennie Eye Tutorial

Here’s a simple step routine to get her K-pop glam:

1. Prep eyelids with primer
2. Apply transition shade in crease
3. Deepen outer V with darker shade
4. Pat shimmer on center lid
5. Tightline upper lash line
6. Apply floating or subtle winged liner if desired
7. Curl lashes and apply volumizing mascara
8. Fill brows naturally and blend
9. Optional: Add highlight to inner corners

Even if you’re a beginner, these steps make her signature soft yet striking eyes achievable.

FAQs About Jennie-Inspired Eyes

Q: Can I wear this everyday?
A: Absolutely! Stick to soft browns, tightline only, and minimal shimmer for a natural K-beauty vibe.

Q: What if I have hooded eyes?
A: Focus dark shades slightly above your crease and extend eyeliner outward to lift the eyes.

Q: Do I need false lashes?
A: Nope. Jennie’s daytime looks rely mostly on mascara; falsies are optional for stage drama.

Conclusion: Channel Your Inner K-Pop Star

Jennie’s eye makeup shows that K-pop glam is all about balance—soft shadows, subtle definition, and a hint of sparkle. By prepping well, picking the right shades, and mastering blending, you can recreate her iconic, versatile, and timeless eye looks.

So grab your favorite neutral shadows, liner, and mascara. Remember, the magic isn’t in copying Jennie exactly—it’s about capturing her spirit: playful, bold, and effortlessly chic. And when someone asks why your eyes are so captivating? Just wink and say, “I learned from a K-pop queen.” 😉